Archives for September 2016

Chasing Endless Summer | part 2

09/13/2016 By Sarah 2 Comments

With Fall creeping in, I think of amber light, layered clothing, and cozy road trip vibes! For this shoot, named Gold Dust Woman, Sea Gypsies envisioned a more retro style, taking it back to the gold old 70’s. We decked out the sunshine orange VW bus from VW Surfari Wagons in complete vintage boho goodness, all props from our Airstream of course.

It was a huge campaign, shooting photos and the video for 2 straight days. We played all the good tunes such as the Green Onions, Beetles, Fleetwood Mac, Jimmy Hendrix, the Beach Boys, etc. It was early summer, still practically spring, and my hair was still crazy long at this time. People couldn’t help but stop and watch the scene up on the top of the cliff at El Moro Canyon, with the big blue ocean behind. It was the perfect spot, practically Pinterest famous (if you’ve seen that airstream photo overlooking the same beach), to camp out in a VW with the ocean crashing in the background. Couldn’t have been any better! This is why I love California so much, and will always be chasing my endless summer.

Watch the film!

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Chasing Endless Summer | part 1

09/06/2016 By Sarah 3 Comments

Summer has ended and it’s hard to believe that this time last year was when we were first prepping our Airstream for full time life on the road. We had spent the summer living on the prairies of Arizona, exploring the wild west. Then things came to a collide and we knew it was time to take the leap of faith and be real nomads. We took every penny we had and prepped our gypsy wagon for travel and comfort, making it as homey as we could. I reached out to brands and came up with my first ever travel campaign that took us to Joshua Tree, Big Sur, and then the Redwood Forest. I was completely in awe at how many brands were so excited about what we were doing and jumped on board to support us. We traveled to each of these amazing locations, and through the wonder and difficulties on such extensive travels, we documented our adventures and created look books for brands as we discovered beautiful places.

Now Fall will always remind me of big changes, big dreams, and chasing adventure. I feel the change in the air and the need to hit the road. There is just an essence to this season that makes me want to road trip.

It has been such a comfort to be living in California for the last year, and we got extra comfortable in SoCal for the last 6 months. But I know it’s time to move on to new places, see new things, and meet new people. Maybe we will roll on to a new state, or maybe we will hop on a plane. It’s hard to plan for anything when this lifestyle brings new opportunities to us in waves. You never know what will happen next, but I’m so excited for the big projects we have been working on this summer, and for the new travel campaign I have coming up next! Stay tuned!

PS- I hope you love this Sea Gypsies Fall 2016 Campaign as much as I do! We shot it early this spring (when I still had my mega long hair), and it’s so great to finally release them! I can’t believe how much has happened since then!

VW Bus curtesy of VW Surfer Wagons! If you’re in the Costa Mesa area, be sure to check them out for any color vw bus rental your heart desires! So perfect for road trips and beach camping!!!

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Sarah Loven is the founder of Jetset Lust (formerly known as Ready Gypset Go), a blog that catalogs her unique lifestyle and fashion. Together, with her husband/co- founder Joshua, they perpetually travel for work and pleasure- uniting to bring their entrepreneurial ventures to life.

While creating authentic and professional content, they express their radical lifestyle through fashion, photography, cinematography, writing, and music. They chase new experiences and work with brands and companies around the globe on all manners of projects.

In choosing to forgo the standards of society and a “normal life”, theyʼve created a lifestyle that is their calling. Jetset Lust takes their wanderlust to the next level, and represents their constant striving to find freedom in living life outside the box.

Thank you for being a follower of Ready Gypset Go, we hope you are as excited as we are about this new chapter called Jetset Lust!