Archives for November 2015

Prickly Pear – Spell Designs

11/20/2015 By Sarah Leave a Comment

With the release of the new Spell collection “Hotel Paradiso”, it’s only fitting that I release another set from the Sunset Road series we shot for them in Tucson! There are still sooo many photos that I still want to go through and edit. I took a moment and stayed up late last night doing some of that editing, because I’ve been dying to get the whole series on the blog for all the eager Spell lovers like myself!

Their brand has always connected with me on a creative level. Ever since I first discovered them and their first lookbook, I knew this brand was like an extension of my creative soul. Everything they did hit me right in the heart and I was in a constant love affair. Their hand drawn patterns brought to life in the ultimate chic and bohemian fabrics, colors, and cuts. Always flattering, always unique. It’s no wonder they’ve been finding such success with their beautiful brand these days, and I’m so happy to see them grow and be a tiny part of the Spell story with Sunset Road.

Cheers to the sisters behind the label, doing what they love and inspiring so many!

Stay tuned for more from our Sunset Road campaign. xx

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the coastal highway

11/06/2015 By Sarah 2 Comments

Though rare, I bring you a journal post! One of the first from the series I will be calling The Letters From the Road. Photos from our trip up the scenic coastal highway 1, our secret camp spot hidden away, and our first glimpse of autumn in the west.

I’m not going to pretend this portion of our travels were easy or peaceful, because near death driving experiences, brakes going out, and no cell service or much civilization for over 40 miles in both directions of the highway didn’t make it easy! But, the landscape….. oh the landscape was beautiful. Even in the stormy cold weather. Once we headed further north at the end of our stay, I saw how much the scenery changed to something ever so picturesque. It was muted as the earthy tones faded into autumn, browns and rust tones that shifted to the deep dark greens of the forests. The rocky coast with choppy waves created a misty cloud cover that created a feeling of being enveloped in the embrace of the mountains.

We would wake up in our airstream with clouds around us, and it was ever so quiet. Other times the sky was so clear at night, and without light pollution you could see the milky way. The first night the full moon rose up over our little mountain alcove, bright and pale as ever. The next night it was a new moon, and we carefully stumbled out in the black darkness, wrapped in blankets to photograph the stars. And suddenly in that peaceful moment I realized that every struggle that comes at us, we survive. Every moment of feeling hopeless or alone, we have each other, and the Heavens watching out for us.

And this world is utterly big.

I was forced to learn to read a map while we were trailing through the deadzone, no iPhone to give us directions, or to tell us where we wanted to go next. It’s really something when you see everything all at once- all the highways, all the streets, all the cities, and towns. When you see how many people there actually are in each small town and city and state… the map connects you and the iPhone app disconnects you- only tells you what you need to know and leaves the rest unmarked.

Our forefathers came to explore and chart the place we call our country, but now we hardly know it. I hardly see what all is here, and it’s like going through an un-lived life. “To travel is to live” and I believe that with all my heart. I can only begin to see how drastically our small little lives are changing since putting them in the hands of something bigger than ourselves. This wild unknown called adventure. I believe we are on the path that we are supposed to follow. Maybe it’s the less traveled road. Maybe it’s barely a trail, but I’m ready to blaze it with my soulmate right beside me.

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Agua Caliente

11/03/2015 By Sarah 5 Comments

As promised, I’ve got more exclusive Spell photos from our Sunset Road Campaign! Some people were a bit eager to see this set, so I just finished the last of the editing of the RGG exclusives and decided to go ahead a upload the post early!

When I saw a photo of giant old palm trees in the midst of the desert, I had to know where it was. I did lots of digging and found this natural hot spring hidden away near the Catalina Mountains of Arizona. It was a bit out of our way, but I knew I had to go there, so we made a day trip east to see what magic was to be found. We shot a special Spell outfit, which you can see on their online store in their New Arrivals! I also quickly shot a few collabs while there, which you might have already seen sneak peeks of on my Instagram. Those will hit the blog in the near future, as well!

Agua Caliente was just as amazing as I had hoped. The lush palms were ever so tall, more elegant than any I’ve seen even on the coast. They were surrounded by white sands, lush green grass, and the natural hot springs. Some of the springs have been drying up, unfortunately, but are being gently coaxed back into existence. It was ever so peaceful to sit under them, watching them sway in the wind, leaves creating the sounds of crashing ocean waves. The shade was cool and the air was fresh. The mountains in the background were green and lit with amber sunset against a pink sky, similar to a sight I remember from Kauai years ago. And I knew exactly the feeling one might have when being lost in the desert and discovering a secret oasis. It was definitely mirage-like, heavenly, and felt like a dream. One of my favorite little discoveries while exploring the west.

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Sarah Loven is the founder of Jetset Lust (formerly known as Ready Gypset Go), a blog that catalogs her unique lifestyle and fashion. Together, with her husband/co- founder Joshua, they perpetually travel for work and pleasure- uniting to bring their entrepreneurial ventures to life.

While creating authentic and professional content, they express their radical lifestyle through fashion, photography, cinematography, writing, and music. They chase new experiences and work with brands and companies around the globe on all manners of projects.

In choosing to forgo the standards of society and a “normal life”, theyʼve created a lifestyle that is their calling. Jetset Lust takes their wanderlust to the next level, and represents their constant striving to find freedom in living life outside the box.

Thank you for being a follower of Ready Gypset Go, we hope you are as excited as we are about this new chapter called Jetset Lust!